Helping Brands Rise & Shine
SOURDOUGH
AGENCY
Hello. Welcome to Sourdough Creative Brand Agency. We are an earnest assembly of brand builders who believe in a good story, well told. At Sourdough, we can help you create, position, and build your brand. We are expert problem solvers crazy in love with good design and copy focused on results. Smart strategy, executed with attention. Let’s get something started.
What we do
We are not all things to all people. The value of experience is learning where you excel and leveraging your strengths. We are experts at building brands strategically and creatively. Our intention is to connect people to your brand in meaningful and memorable ways. We create lasting connections that nurture success and satisfaction.
Brand Positioning
Have you established a clear sense of what makes your brand worth someone’s time and money? Do you know the essence of your brand? Does your brand have personality? Sourdough can bring your team together to define your brand and rally for a successful launch or campaign.
We believe a good story wins friends and fans. We tease out that brand narrative, breathe life into it, and help brands find their voices. Let us help you establish your foundations and inspire your entire organization with a clear understanding of what makes you different.
Copywriting & Design
This is where many brands fall through the gap, all their hard work on strategy coming up short. We believe the beauty of design fundamentals combined with the power of the right words can work together to conjure inspiring results.
At Sourdough, we create compelling campaigns, content, design, and copy across all channels from digital to packaging. We also understand the importance of data analytics to inform and inspire better performance.
Brand Identity & Naming
Do the people you want to reach recognize your brand? Have you established a clear voice and a distinctive design that is unmistakably you? At Sourdough, we have created brands from scratch and helped established brands find their compass.
We can help you create a strong identity and show you the importance of a good name and the right package. We can help you think through your portfolio of products and create systems and guidelines that make future decisions easier.
Creative Strategy
When creative thinking is part of brand planning, brands accelerate their ability to connect in relevant ways. We help brands see the bigger picture, connect their efforts, recognize blind spots, and integrate their creative work for maximum effectiveness.
A creative problem-solving approach to business means you can be smart about connecting to your consumers on all levels. Consulting with us at early stages of a project or marketing campaign can end up saving time, money, and headaches later on.
Workshops
Great brains don’t always mean great brainstorms. Is your team in a creative rut? Want to get a running start to tackle a big project? Let Sourdough help you generate ideas, solve problems, get inspired, provoke new thinking, or just plain pull together in the same direction. Sometimes all you need is a fresh perspective.
We offer a variety of workshop formats from a few hours to spark new thinking to a week-long immersion on a major initiative. Our tried-and-true workshop methods produce results and a clear path forward. Plus, it’s fun!
Consumer Research
It all starts with the consumer. Our team is adept at multiple ways to uncover insights and mine data for meaning. We are expert listeners. We have actual conversations with real people. We monitor trends to anticipate where a given audience might be headed next so we can be there for them.
Imagine the advantage to your brand if you could better understand what motivates consumers. You could confidently enter into real conversations and put designs on shelf that break through and build sales.
Successful Collaboration is no accident.
Our approach is deliberately collaborative. We believe we get to a stronger brand when those who have a stake in the matter come along with us on the journey. We’ll take the lead, but rather than “the big ta-da” we aren’t afraid to show our work.
Why SOURDOUGH
At Sourdough, we think every brand deserves the best brand marketing and creative work possible. Our years of experience, both brand and agency-side, taught us that the best work comes from a small, nimble team of people with the right talents and expertise for the problem at hand. We decided to open a new kind of agency. No unnecessary overhead, no extraneous posturing, just sharp focus on what matters. A perfect marriage of talent, experience, and dedication to creativity for business results.
Just like a sourdough starter, a little can go a long way and have lasting impact — an ideal alchemy of science and art. Our team at Sourdough brings fresh ideas to help you start something new. We help companies, large or small, meet their goals.
We don’t want to waste anyone’s money. So we stay lean. With an extended all-star roster of experts ready to go, we pull together the right team to meet the needs of a project at just the right moments. That’s why our services come without the high price-tag that our level of expertise would suggest.
We work smarter for your success.
Let’s Start Something new Say Hello!
We love making connections with interested people, curious about branding, marketing, creative, food, music, art, books, fitness, outdoor adventures, technology, so many things! Even if you aren’t ready to book Sourdough services, please reach out to learn more. You never know where a great conversation might lead.